OVERVIEW.
I was assigned the task to create a fresh packaging label design for a local business in London ON called; Rebel Remedy. I had to incorporate the required elements provided by the client, along with three different flavour variants. Additionally, I designed a mystical-themed social media advertisement in poster format, to bring more attention to the business' new package design.
For this branding, I decided to go with a genie in a lamp as the mascot. I incorporated purple into my illustrations to evoke a sense of magic. To give the genie a dynamic feel, I designed its tail to be long and flowing. I created three distinct Kombucha flavours, each represented by different colours to highlight their uniqueness. I also added a magic lamp illustration, which serves as the new logo for the business, tying everything together with the genie theme.
